Rheem Expands Presence in MEA
2022-02-25
Global Manufacturer Produces Water Heating Products to Comply with GCC Standards
DUBAI, UAE, 11th Nov 2021 – Rheem, a global manufacturer, has been producing highly efficient and safe to use water heating products which meet and exceed GCC regulatory requirements . This is part of the company’s continued investment in the GCC.
“We will consistently introduce a first-class product portfolio in the MEA,” said Rich Bendure, President of Rheem Global Water business. “This affirms our commitment to serve customers around the world with the latest and most innovative products.”
The new products offered are comprised of the latest range of point-of-use, commercial, central and solar solutions.
“We have an unparalleled product mix, enabling us to better serve current customers and reach new consumers,” said Brian Hempenstall, Vice President and General Manager, Rheem Middle East.
Rheem opened a new headquarters office and a new commercial package unit factory in Dubai and is strengthening sales operations and distribution across the region. Additionally, Rheem will introduce the Richmond brand and sustainable products including solar thermosiphon, air-to-water heat pumps and new EP point-of-use series products.
The company has three brands: Rheem, Ruud, and Richmond to serve customers in different segments of the MEA market. Rheem began supplying products to the GCC in the 1980s and opened its Dubai office in early 2012. Currently, there are more than 50 Rheem employees throughout the region.
About Rheem
Founded in 1925, Rheem® innovates new ways to deliver precise temperatures while saving energy, water and supporting a more sustainable future. Rheem is America’s #1 water-heating brand with products available in more than 80 countries. Paloma Co., Ltd.® of Nagoya, Japan, acquired the iconic Rheem brand in 1988. Today the company’s portfolio of premium brands includes Rheem®, Raypak®, Ruud®, Eemax®, Richmond®, Splendid®, Solahart® and EverHot™ as well as commercial refrigeration brands Russell®, Witt®, ColdZone® and Kramer®, which are part of the Heat Transfer Products Group (HTPG®) division and most recently Friedrich, an industry leader in high-end air conditioning solutions.